Amazon.com Launches Canadian Web Site

Amazon.com Inc. (Amazon), the world’s biggest Internet retailer, officially launched its Canadian-oriented Web site, Amazon.ca, on June 25, 2002. In creating Amazon.ca, Amazon entered into a fulfillment services agreement with Assured Logistics Inc., a wholly owned subsidiary of Progistix-Solutions Inc., a leading Canadian logistics and supply chain management company, and a subsidiary of Canada Post Corporation (CPC). Assured Logistics will provide all the distribution and fulfillment services for Amazon.ca. Amazon has also entered into a separate shipping and transportation agreement with CPC under which CPC will provide customer delivery services to Amazon.ca, including warehousing, inventory management, customer order fulfillment and returns processing from its Mississauga, Ontario warehouse.

In respect to the Amazon.ca launch, Amazon was represented in-house by Tim Leslie, associate general counsel, international, and Dean Falvy, corporate counsel; and by Gowling Lafleur Henderson LLP in Toronto, Ottawa and Montreal, with a team headed by Robert Milnes (corporate and regulatory) and Nicholas Dietrich (corporate), and including Jacques Shore and Ramon Hnatyshyn (advocacy and government relations), Tim Wach and Michael Bussmann (tax), Anita McKernan and Shelley Samel (consumer law), Bruce Graham (competition), Stephen Kim and Ariane Siegel (e-commerce and privacy law) and John Penhale, Katherine Stachrowski and Patrick St-Yves (laws of Quebec). Brian Segal of Baker & McKenzie in Toronto provided income tax law advice, and David Douglas Robertson of Fasken Martineau DuMoulin LLP advised on sales and commodity tax issues.

On the Assured Logistics and CPC transactions, Amazon was represented by in-house counsel Bernard Shen (operations), Aaron McGrath (transportation) and Lisa Norton (tax), as well as Robert Milnes (corporate commercial) and Catherine Pawluch (transportation) of Gowling Lafleur Henderson in Toronto.

CPC was represented in-house by Gerard Power, vice-president and general counsel, and Richard Salmon in the Toronto office. Assured Logistics and Progistix-Solutions were represented by Osler, Hoskin & Harcourt LLP in Toronto, with a team led by Steven Trumper and including Richard Coleman, Peter Glossop and Dan Logan (outsourcing) and Edward Sellers (commercial). Bruce Goto of Riddell Williams in Seattle provided advice to Assured on U.S. and Washington State law matters.