Advises leading consumer products and services brands as well as advertising and marketing agencies on all aspects of marketing, advertising and consumer product compliance and regulatory matters. Includes legal compliance reviews of advertising campaigns for brand marketers and agencies; packaging and labelling review/compliance; compliance review for new product launches; consumer protection compliance; advising on promotional marketing programs; negotiating and drafting industry-related agreements, including sponsorship and talent agreements; counselling on sweepstakes, games and contests; advising on the legal risks associated with privacy, telemarketing, and anti-spam compliance.