Laurent Massam is a partner in Gowling WLG's Toronto office and the Canadian leader of the firm’s Intellectual Property Litigation & Strategy Group. Laurent has over 15 years of experience as a litigator and strategic advisor in respect of all forms of IP disputes and complex commercial litigation. He has appeared as counsel in patent, trademark, copyright, trade secret and commercial disputes, regularly representing clients before the Federal Courts, the Copyright Board of Canada as well as the Ontario Superior Court of Justice. Laurent also regularly acts for clients involved in disputes concerning advertising and marketing matters. Laurent is also regularly relied upon by his domestic and international clients to provide strategic advice and lead them through complex mediations and other forms of negotiation. He is on the Executive Board of the Toronto Anti-Racism Action Committee and the former head of the firm’s Pro Bono Progam. In 2019, Laurent was named a Lexpert Zenith Award winner in recognition of his leadership of that program and in 2016, was named one of Lexpert‘s Rising Stars: Leading Lawyers Under 40. Recognized in World Trademark Review 1000 and Managing Intellectual Property IP Stars, Laurent was named to the Legal 500 Canada 2023 Hall of Fame.