PayBright announces $340 million acquisition by Affirm

On Dec. 3, 2020, PayBright Inc., a Canadian buy-now-pay-later provider, announced that it has entered into a definitive agreement to be acquired by Affirm, Inc., a U.S.-based consumer finance platform provider.

PayBright is a provider of installment payment plans for e-commerce and in-store purchases and has partnerships with Hudson's Bay Company, Steve Madden, eBay, Wayfair, Samsung, Endy and more than 7000 other national and international retailers. 

Borden Ladner Gervais LLP (BLG) represented PayBright with the following key lawyers:
Manoj Pundit
Ben Keen,
Jonas Farovitch, 

and Galen Flaherty.

Baker & McKenzie LLP acted as counsel to the acquirer. 

Norton Rose Fulbright Canada LLP acted as counsel to the acquirer with a team that was led by
Elana Hahn,
and which included Eric Reither,
Tim Stewart,
Olga Lenova,
Shreya Gupta,

and Petra Vrtkova.